
Branded content
Every day, our creators respond to the trends in order to bring attention to your brand in an authentic way through a creative approach using photo, video, vlogs or podcasts.
Together, we look for fun ways for your brand to stay one step ahead of your competitors. Daring to opt for change and innovation, that is a conscious path that we are taking.

Promotion, media & communications
We have an in-house communications team that, upon request, will work on rolling out an integrated promotional campaign. Additionally, there is the possibility of building digital strategies through our in-house agency Sporthouse Group through engaging content for our partners. We initiate an emotional connection with your community, based on a data-driven approach. We boost your online presence with inspiring content for your followers and provide personalised stories that boost your brand awareness.
As organisers, we are responsible for the development and realisation of an effective communication and media plan. The logos of partner are included in the entire communication and media plan.
- Maximum publicity for partner
- Focus on brand awareness
- Personalised content creation
- Integration of social media
- Website Flanders Classics
- Own website and social media channel per race
- Extra online coverage with highlights
- Social media coverage
- Personalised partner content

In cycling, women’s cycling has been gradually closing the gap with their male counterparts for several years now, but the finishing line is not yet in sight. Campaigns like this #EqualPainDay underline the importance of the continued focus on equal pay and structured plans to finally close the gap between men and women. After all, equal efforts deserve equal earning models.
Ready to set the pace with us? Please do not hesitate to contact us via the button below and discover all our business possibilities for establishing a sustainable partnership. Does your company share our vision and core values and would you like to know more about opportunities to work together? We will gladly make time for an exploratory discussion and we thank you in advance for your interest in Flanders Classics or one of our events.
